let's get you
back on track
to a fulfilling career
We help overwhelmed mid-career Business & Technology professionals do hard things like complete a career pivot or rebalance their life.
it's time to get serious about professional satisfaction
why choose our coaching services
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Five amazing reasons to work with us:
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Solution-oriented - We want to know your story and your dreams, but then we roll up our sleaves and get to work. It's all about getting unstuck and moving forward. We are here to make sure the dreams become a plan and that plan gets executed.
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Connected - Success truly is a team sport. We have build a network of coaches and SMEs to ensure there are no gaps in our knowledge and services. You work with your coach but have the entire network at your disposal.
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Empathetic - We know what it's like because we've been there ourselves. We've gotten stuck countless times and found creatives ways to get unstuck. We are here to support you whether you're having a productive day or not.
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Entrepreneurial - We believe that every professional is more than just an employee. You are a talented service provider with great potential. We are here to help you explore all the ways you bring value to companies and the world as a whole. You have more career options than you realize.
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Realistic - If only there were more hours in a day, right? To help you succeed in your professional projects, we look at your life as a whole. We help you inventory your activities in all aspects of your life and work with you over time to carve out more time for professional growth.
success is
a team sport
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How many times have you heard that hard work will inevitably lead to all sorts of great successes? Probably more times than you care to remember. You have been working hard, year in and year out. And yet, somehow you feel that you should have achieved more by now. You should be making more money. You should have been promoted by now. And where is that business you've always dreamt about?
If you have been working toward your dreams all alone, you are at a disadvantage. Success is a team sport.
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Many of us have had no or very little career management training before starting our professional careers. Most people will not experience the advantages of mentorship or coaching even at organizations with a well-developed onboarding and buddy systems. Some individuals will manage to catch the eye of a senior staff member who will take them under their wing. But this is unlikely to happen to everyone. Right place, right time, as they say.
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The best approach to career growth is to be proactive in building your career support team. Work with us to get back on track to your goals!
we help overwhelmed professionals find a way forward
"I have managed to sign a new working contract with a new employer a few weeks after finishing 2SF's Career Discovery Program. I am truly excited about this new professional challenge! This is a new start after a couple of months applying for jobs with no real success. I am convinced that the work Lana and I have done together has helped me to re-route professionally by setting me in the right mindset to apply all gained skills in the 25+ years in hospitality to open up possibilities. Many many thanks for that!"
Vincent N.
"After finishing my PhD, I thought I knew my career path. I tried it but that industry really wasn’t for me. I've been stuck trying to figure out what to do with my career since 2019. The thing is, there are so many options out there, that I had trouble deciding where I belong on my own. So, I decided I needed professional help from someone who can put my skills together with my values and point me in the direction where I may find joy and a balance between work life and family.
When I started 2SF’s Career Discovery Program, I immediately liked it. Being able to just talk and having someone to listen to what I wanted and was looking for without judgement or assumptions was amazing. The program was very useful. It’s really helped me a lot. Within a week of finishing the Career Discovery Program, I had clarity on what I wanted to do next. It felt like the weight was lifted! When I had that moment of clarity, I felt like I could breathe again. Finally! This is what I’m supposed to do! Now I know what to work toward."
Moriam O.
When I lost my job last year, I tried to the traditional route of using LinkedIn to find a new one which unfortunately was not yielding results. After a while, I considered exploring different career paths within technology and felt the need to obtain some sort of guidance to understand what is out there. I recalled that Lana had professional experience helping people navigate the job market and making concrete plans to reach their career goals.
We came up with a list of potential career shifts in technology (and one not in technology). With her connections and unending dedication she connected me with individuals in those separate careers paths. These people were able to articulate what it would mean to jump into those careers and the resources needed to pursue them. I would not have had a chance to connect to these individuals on my own. Being exposed to the passions of those experts helped invigorate my own passion to my own field within technology. Lana then helped me to spruce up both my resume and my LinkedIn page. Lana has a strong understanding on what it takes to stand out in this increasingly saturated job market. Our work eventually resulted in being contacted by a recruiter and a job offer. Lana’s warm personality, extensive career connections, and her sharp insights into the job market has been invaluable for my career journey and I believe she can help anyone figure out a pathway to their own career goals.
Cris K.